Clear colourless to pale straw liquid
Mild Characteristic odour
7.0 (1% Solution @ 20C°)
Suitable to use in finished products with a pH up to 12.
Up to 1%
Caution: Phenoxyethanol is a slow acting preservative and can take up to 48 hours to become fully effective in a formula. During that time a high-risk formulation may have enough time to overwhelm the product rendering the phenoxyethanol useless. High risk formulations are those that have a high water content and that may or may not also contain colours, herbal extracts, biological material (peptides, milk etc), exfoliant particles, clays and muds.
In high risk formulations we recommend blending the phenoxyethanol with a second, faster-acting preservative such as Piroctone Olamine, Glyceryl Caprylate, Sodium Hydroxymethylglycinate, Potassium Sorbate and Sorbic Acid or an alternative. In terms of what would make the optimal blend, the only way to answer that is with testing. All we can offer is the information on maximum and typical use rates, pH stability and solubility.
Note: The only way to be sure that your preservative system is working in your product is to carry out micro testing. While we are happy to pass on information and make theoretical recommendations of how to get the best out of our ingredients we can make no guarantees without this testing. There are two levels of test that a microbiological lab will do - one is a micro count which gives you a 'moment in time' look at the cleanliness of your formula and may also characterise the microbes present. The second is a Preservative Efficacy Test or PET. This is highly recommended as it tests how your product performs over time when it is challenged by microbes. You are legally required to market and sell products that are safe and microbial stability is an important part of that.
Please note: This product may come with less than a 9 month shelf life. If used within the specified shelf life, it will not affect the preservative efficacy in a product.
New Directions Australia Pty Ltd. does not supply food grade raw materials and therefore cannot waive GST.
Prior to use: Customers should always refer to the Material Safety Data Sheet / Specification Sheet OR the ingredients label as affixed to each product which are current at the time of supply of the product.
The information provided is for educational purposes only. Individuals receiving this information must exercise their independent judgment in determining its appropriateness for a particular purpose or use.As the ordinary or otherwise use(s) of products is outside the control of New Directions Australia Pty Ltd., no representation or warranty, expressed or implied, is made as to the effect(s) of such use(s), (including damage or injury), or the results obtained. New Directions Australia Pty Ltd. expressly disclaims responsibility as to the ordinary or otherwise use(s). Furthermore, nothing contained herein should be considered as a recommendation by New Directions Australia Pty Ltd. as to the fitness for any use. The liability of New Directions Australia Pty Ltd. is limited to the value of the goods and does not include any consequential losses.