Around the world, every day of the year there are scientists running experiments. Most of these trials come and go without so much of a mention, becoming just another small drop in an ocean of knowledge. But every now and then an experiment produces a result that becomes a story, a story that becomes an opportunity and an opportunity that becomes something tangible to the masses. It feels like this is the case for Bakuchiol, at least under the circumstances it currently finds itself under. It feels like this is Bakuchiol's skincare moment and to find out why, we're going to read this book backwards. Starting with the final chapter.
Whether we like it or not growing younger is the stuff of fantasies and while we can turn back the clock somewhat with our arsenal of modern interventions there is some truth to this idea:
Australia, land of the parched mouth, wrinkled brow, squinting eyes and fly-flapping hands. This is a land of endless beauty, opportunity and space but it is also a land that leaves your complexion needing a little TLC. So what's a girl (or guy) to do?
Firstly, it doesn't matter that you are not making a specific sunscreen claim. These days sun-protective actives are added into everything from coloured cosmetics through to shampoos and styling creams and when it comes to the sun, the most important thing is making sure you don't mess too much with nature. We'll get back to that later!